May 30, 2024 [email protected]

Leadership sucks. Here’s why to do it anyway. | Natalie Lowe | TEDxNYUShanghai

Being a great leader isn’t easy, acknowledged entrepreneur Natalie Lowe, the founding partner and the CEO of The Orangeblowfish, a creative and branding agency; “To be a true leader, you must welcome real-world learning, put in the effort, and adopt a creative, more emotionally developed approach that fuels your “why,” she told the audience.

While most people associate good leadership with charisma and confident personas, Lowe emphasized the importance for leaders to be emotionally intelligent and empathetic. Lowe encouraged audience members to embrace their unique perspectives, saying “By being your authentic self, it becomes much easier for you to play with new ideas and put those ideas into action in ways that have never been done in quite the same way before.” – CEO & Founding Partner of The Orangeblowfish, an international creative and branding agency with its headquarters in Shanghai, China. The Orangeblowfish unleashes the power of creativity using storytelling, art, space, and technology to get client brands talked about.

  • Born and raised in Australia, Natalie moved to Asia in 1999 and lived and worked in Sydney, Singapore, Hong Kong, and Shanghai.
  • Natalie is a big believer in getting involved with industry and community-based initiatives. Currently, Natalie is Chair of the Creative Industries and Marketing Committee (British Chamber of Shanghai), a Member of the Forbes Business Council, and is also an active mentor volunteer for Shanghai Mentor Walks and sits on the board of the UNSW Alumni Advisory Committee.
  • Natalie is regularly featured in publications and invited to speak on topics such as entrepreneurship, women’s leadership, brand management, surviving and thriving in a post-pandemic world, and more. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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