Lil’ Laundry

• Graphic design
• Rebranding
• Wall art

LIL’ LAUNDRY is located at 1378 Nanjing West Road, Jingan. Pop in for a few beers. And if you like what you see, shout out by tagging #ballsdeepinpaint.

For more project details, contact our IMAGINATE™ team here.

As a creative, it is hard topping one of your best work. Our piece for Liquid Laundry was one of our our finest brand projects to-date, forming the indisputable benchmark of what The Orangeblowfish was capable of.

So, when an old friend called, asking if we could attempt another chart-topper for the Liquid Laundry family… naturally, we shat our pants a little. How do we best ourselves? Deep down though, we already knew we’d say yes.

This was how our work for Lil’ Laundry began.

True to her name, Lil’ Laundry was a lot littler than Liquid Laundry. Set in a prime location at The Shanghai Centre on Nanjing West Road, Lil’ Laundry had huge shoes to fill. Our task was to design a space for her to fly wild, while maintaining the same degree of sass, fun and home-brewed honesty her older sister was known for.